When it comes to Audi Fashion Festival, there is certainly no lack of fashion adrenaline or passion, for that matter.

For the upcoming month of May 2014, you can expect a slew of designers coming together to put on a series of high-octane fashion shows in a five-day schedule, featuring both international and local names, as well as established and emerging designers alike. The idea is to “provide a platform for emerging designers to present alongside the best in the international arena”.

Themed “The Art of Progress”, the fashion festival, now in its sixth edition, will mark many exciting firsts in the festival’s history, along with several interesting highlights. Here’s what to look forward to:

1. Audi Fashion Festival will be opening for the first time, with a Singapore-born, acclaimed red carpet designer, Prabal Gurung on 14 May 2014.

prabal gurung fall 2014

Born in Singapore and raised in Nepal, Prabal has dressed countless stars since the launch of his eponymous label in February 2009 at the FLAG Art Foundation, a contemporary art space in Chelsea. His clientele includes Oprah Winfrey, First Lady Michelle Obama, The Duchess of Cambridge, Jennifer Lawrence, and Scarlett Johansson, to name a few.

He will be presenting his Fall 2014 collection on the runway at Audi Fashion Festival 2014, showcasing the quality and innovation he is known for. This showcase will also mark Gurung’s first return to Singapore.

2. Legendary designer Oscar de la Renta will be taking the runway at Audi Fashion Festival 2014 to dazzling heights 

Oscar de la Renta

A name that needs no introduction, Oscar de la Renta, the main highlight of the festival, represents the epitome of timeless chic, elegance, and extravagant fashion design. He creates clothes that women will wear and that make them feel beautiful.

A couturier since the 1960s, the legendary designer has earned numerous accolades, including the Coty American Fashion Critics’ Award twice and the CFDA Lifetime Achievement Award, among many others. He will be closing Audi Fashion Festival 2014 in grand fashion with a showcase that includes his Fall 2014 collection — one that “delivered on all counts” (Emily Holt, Vogue.com) and provided “a slightly masculine air (in the collection) that felt new” (Nicole Phelps, Style.com).

Ashley_isham

3. London-based Singaporean designer Ashley Isham will be presenting a capsule menswear collection for the very first time.

One of the most regular homegrown designers to showcase at Audi Fashion Festival, Ashley Isham will be bringing glamour into menswear (above right), presenting pieces from the capsule collection alongside his Autumn/Winter 2014 womenswear collection. His show will feature International Asian male supermodel Godfrey Gao on the runway.

4. It is the first time LASALLE and L’Officiel Singapore magazine will be partnering to hold the LASALLE Degree Fashion Show 2014 at Audi Fashion Festival 2014.

LASALLE show at Audi Fashion Festival 2014

Returning to the Audi Fashion Festival stage since 2011, Singapore’s very own arts college, LASALLE, will be collaborating with L’Officiel Singapore magazine to hold its annual Degree Fashion Show on 18 May 2014 at 1.30pm.

The show will showcase the works of the top 20 graduating BA (Hons) Fashion Design and Textiles students across the specialisations of Womenswear, Menswear, Creative Pattern Cutting, and Fashion Textiles. Some of the presenting designers include Josiah Chua, Yang Fei (above left), and Nelly Liu (above right).

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Other exciting lineups to look forward to:

  • Homegrown fashion labels Ong Shunmugam by designer Priscilla Shunmugam, hansel by designer Jo Soh, Saturday by designer Nic Wong, as well as Exhibit will be presenting their Fall/Winter 2014 collections in their own solo show at Audi Fashion Festival 2014.
  • Up and coming Singapore fashion labels Dzojchen, Rêvasseur and Mae Pang will be presenting their retrospective collections as part of the Essential Looks 1.2014 by Schwarzkopf Professional Showcase. 
  • Aijek and 2HB by designer Rick Hung who are first-time participants of Audi Fashion Festival will be showing the latest looks from their collection at the Singapore Designers Showcase presented by Textile and Fashion Federation (TaFf). 
  • Malaysian designers Jonathan Liang, Farah Khan, as well as Italian leather goods brand, Roberta Pieri and Spanish fashion brand Desigual will all be showcasing their Autumn/Winter 2014 collection shows at the runways of Audi Fashion Festival 2014. 
  • The Parco Japan show returns again and will be presenting an exciting showcase of up and coming Japanese designers. 

Last but not least, the Audi Fashion Festival 2014 will also feature a star-studded guest list, with confirmed attendance from Hollywood celebrity, Kate Bosworth, supermodel Godfrey Gao, influential social media style icon Aimee Song and Chief Executive Officer of the Council of Fashion Designer of America (CFDA), Steven Kolb, who will all be gracing the festival. 

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The Audi Fashion Festival 2014 will be taking place from 14 to 18 May 2014.

For more updates and ticketing details on the Audi Fashion Festival 2014, visit http://audifashionfestival.com/ and https://www.facebook.com/AudiFashionFestivalSingapore

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All images courtesy of Audi Fashion Festival

Jessica Ye's avatar
Posted by:Jessica Ye

Jessica Ye (Jessica Yap) is the Founder and Editor-in-Chief of Couture Troopers and a marketing veteran with 15 years of experience in the retail and fashion sectors. Holding a First Class Honours degree in Fashion Media & Industries from Goldsmiths, University of London, she balances high-level strategy with the creative fire of a true-blooded Leo. Jessica is a vocal critic of over-commercialisation, believing that art must always remain at the heart of fashion. She specialises in crafting narratives that preserve artistic value while driving industry impact.

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